Phoebe writes, “At the start of 2020, the Phoebe English label launched a collection at London Fashion Week titled ‘Nothing New,’ made entirely from non-virgin reclaimed materials sourced locally across London in response to the enormously wasteful and damaging fashion industry. This collection was two years in the making and marks the start of our new sustainable approach to design across our whole business. We cannot unknow the facts and once you know them you must act. We continue to search for ways to be part of the solution whilst we are also part of the problem.”
